In the midst of one of the most tumultuous election years ever, set the candidates and issues aside for a moment. Now, consider the lessons nonprofits can take from the election process.
Angela Struebing, president of CDR Fundraising Group, reviews the most insightful methods that the tight, results-driven election industry employs and translates it into practices nonprofits may want to consider. From capturing data, to focusing on digital efforts, to microtargeting, these lessons may mean this turbulent election year has a silver lining after all.
Checkout Angela’s article, Lessons Nonprofits can Learn from Political Campaigns here: